International Management

The International Management program provides a comprehensive factual and analytical understanding of the global business environment. Built on Franklin’s traditional strengths of active learning, student engagement, and research-based learning, the major couples the foundation of standard business core courses with the latest knowledge and analytical methods in all management sub disciplines. Students learn to deploy that knowledge and methods in strategic planning, marketing, accounting, finance, business analytics and data driven decision making

In addition to graduate school opportunities such as MBA, MSc, and MA programs, possible career paths for International Management graduates include: Marketing Manager, Trading and Fund Manager, Financial Analyst, Business Development Manager, Product Manager, Advertising Account Manager, and Business and Data Analyst.

Major Requirements (54 Credits)

Foundation Courses (18 credits)

BUS 115Financial Accounting

3

BUS 135Introduction to Business Systems

3

BUS 136Marketing in a Global Context

3

ECN 100Principles of Macroeconomics

3

ECN 101Principles of Microeconomics

3

MAT 201Introduction to Statistics

3

Capstone Requirement (3 credits)

BUS 455Global Strategic Management

3

Required Courses (24 credits)

BUS 226Managerial Finance

3

BUS 256Marketing Research Methods

3

BUS 306Quantitative Methods and Dynamic Forecasting

3

BUS 315Managerial Accounting

3

BUS 340Management Science

3

BUS 353Strategic Management Theory

3

BUS 397Data Mining (Business Intelligence)

3

BUS 410Organizational Behavior and Leadership

3

Departmental Electives (9 credits)

Three of the following:

BUS 243Personal Finance

3

BUS 274Brand Management

3

BUS 285Integrated Marketing Communications

3

BUS 308Advanced Marketing Research and Data Analysis

3

BUS 342Green Marketing and CSR

3

BUS 358Financial Markets and Institutions

3

BUS 383Digital Marketing and Web Analytics

3

BUS 385Consumer Behavior in International Marketing

3

BUS 405Portfolio Analysis and Asset Management

3

BUS 426International Financial Management

3

BUS 452E-Commerce

3

BUS 453Fintech

3

BUS 498International Management Internship

3

BUS 499International Management Thesis

3

ECN 365Investment Analysis I

3

ECN 366Investment Analysis II (Corporate Finance)

3

POL 112Markets, Policy and Administration

3

Note: Prerequisites may be required for courses outside of the major.