MGT 514 Digitalization and the Future of Business
How is the digital transformation changing the way private businesses and public institutions organize and operate their daily activities? How can established businesses innovate and adopt new technologies to compete in a highly competitive and digitalized landscape? Digital technologies, such as artificial intelligence (AI), cloud computing, internet of things (IoT), and more recently non-fungible tokens (NFTs) are rapidly transforming traditional industries while enabling fundamentally new business models. This course will enhance students' understanding of digital technologies and strategies. It will explore the managerial implications of such implementations on business practices within the main functional areas of a business, such as finance, marketing, and strategic management.