CDV 340 Professional Experience in Marketing and Management
This course empowers students to develop strategic leadership and professional skills through real-world applications and collaborative projects. Students will create and implement marketing strategies and materials, business proposals, and onboarding programs tailored to campus needs, building project management and event coordination skills in the process. Working in cross-functional teams, students will plan and facilitate events that foster connections between students, faculty, alumni, and leaders from the larger business community. Through professional networking opportunities and reflective assessments, students will develop portfolios of work and will focus on their personal and career development.